Our blog. Thoughts on issues in higher-ed with a focus on enrollment marketing strategy
A digital media campaign without a strong landing page is like a basketball court without a hoop!
The customer decision journey is the process customers go through when deciding whether to purchase a product or service.
Event strategies every admissions pro should know
Martin Smith brings 25+ years of experience in higher education enrollment management
The Spark451 team had some valuable insights to share at this year’s NAGAP conference. Read up on what you may have missed.
2017 set the stage for great financial and enrollment possibilities in 2018.
Technology and sophisticated marketing techniques have enabled personalized experiences with products and platforms.
Make Technology, Creativity and Strategy Work Together to Achieve Your Enrollment Goals
Since we use digital media at all stages of the enrollment funnel and at all levels of education, it’s essential that each digital program takes a tailored approach.
JC Bonilla brings 15 years of blended experience in enrollment management and data science to Spark451’s higher education marketing and technology business units.