Strategic Enrollment Marketing

Technology, creativity, data, and analytics fuel our admissions marketing plans spanning the entire new-student lifecycle. This comprehensive approach ensures you reach the right students at the right time.

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Student Search

With an ever-changing landscape in higher education enrollment, Spark451 focuses on staying ahead of the curve and delivering to you a progressive approach to search. We employ a multi-faceted strategy with careful attention given to list acquisition, predictive modeling, personalized messaging, and integrated, multi-channel tactics.

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Admitted Yield

Whether yield is a pain point, or you plan to further build on a strength within your funnel, Spark451’s Admitted Yield Program has a proven track record for increasing conversion of admitted students while working to place a chill on your melt. Our five-stage program combines technology with data and personalized communications to engage your admitted students and their parents, drawing them closer to becoming a part of your community.

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SMS/MMS Texting

With the majority of Generation Z using mobile devices daily, texting has become an important—if not vital—marketing tool. We have the technology and data-analysis expertise to reach students with automated, personalized messages where they most live: their phones.

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Digital Marketing

Digital platforms like Snapchat, Facebook, Instagram, and Google have an immense reach and influence across all populations, but especially in those groups most important to you. We employ a team of online strategists and content professionals who are experts in the unmatched power of social and digital media to grab attention for your school’s benefit.

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We value the relationship with the Spark451 team. They are insightful, responsive, and an absolute pleasure to work with.

Robert Miller

Centenary University

When Trading Up is Faster than Upgrading

The liberal arts university, located in New Jersey, found in Element451 a new solution that addressed its needs, and that it could transition to swiftly.

From Lead to Applicant

Improving the Experience for Students and the Enrollment Team

New Graduate School Seeks a CRM for Everything

Most schools decide to invest in a new or first-time CRM because legacy systems aren’t getting the job done. But for Yeshiva University’s Katz School of Graduate and Professional Studies, the need was different. Element451 was one of the only solutions that met all of the Katz School’s needs.

Decision Time

Guiding admitted students to enroll.

Applying Made Easy

Leveling up with a custom app and email campaigns.

Active Participation Required

Turning viewbook readers into explorers.