Enrollment Marketing

Transfer Marketing and Re-Recruitment

Combat attrition by maintaining a steady stream of engaged students—even if they’ve enrolled elsewhere first.

Transfer Marketing

Approximately 30% of college students will transfer at least once during their period of undergraduate study. Spark451 helps institutions turn this phenomenon into opportunity through its transfer marketing practice.


Recent NACAC rule changes have relaxed the constraints for communicating with your past applicants who did not enroll. Many institutions view this as a strategic opportunity to build marketing and communication plans that help these students remain engaged. Dubbing this new communication phase as “Re-recruitment,” Spark451 was one of the first firms to design and execute plans for these students, and we are here to help you with yours.

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