In the latest installment of our new video series, “Total Conviction,” Ann Levy, Spark451’s Associate Director for Digital Marketing, joins CEO Steve Kerge to discuss the power of Connected TV (CTV) for higher education enrollment marketing. In fact, she shares three key reasons your institution should consider adding CTV to your marketing strategy in the year ahead. Check it out above!

When you’re ready to dive in deeper on how CTV can support your specific goals, please reach out. Our digital and enrollment marketing experts will be happy to help you develop a budget-friendly plan.

You can also revisit the full collection of “Total Conviction” videos here!