Jerald Harrison

Senior Business Development Strategist

AKA “Handy Harrison


With more than 15 years in higher education enrollment marketing and EdTech, Jerald works closely with Spark451 partners to help them reach and exceed their institutional goals.

Jerald brings a range of higher education experience that includes enrollment management services and cutting-edge educational technology. His expertise allows him to advise both prospective and current institutional partners, providing crucial insights and understanding into solutions that our partners may not have considered.

Having earned his M.B.A. from Mid America Christian University and his Master’s in human resource management from Webster University, Jerald combines his educational training and professional experience into his critical role as Senior Business Development Strategist.

What do you love most about working in higher education?

I enjoy working in higher education as it allows me to help change the lives of students, faculty, and stakeholders every day within the higher education landscape.

How did you choose your profession?

I chose my profession because it’s what I felt compassionate about. I knew that I could do this for the rest of my life and enjoy my line of work.

What is your life theme song?

“Champion” by The Roots. It’s about persevering, moving forward in life, and being the best version of yourself as a CHAMPION.

Beach vacation or city vacation?

Beach vacation. I love the beach and hearing the ocean as I look at creation. One of my favorite places to go is Sarasota, Florida, and I love to watch the sunset.